Key account management - Bibliotek Familjen Helsingborg
Key Account Management: Tools and Techniques for
This fully updated 6th edition of Key Account Management takes a long-term, team-selling strategic view of the whole process, from defining the customer, to managing the relationship and achieving key … Books Key Account Management Peter Cheverton or on the other hand obviously clearly read online books in PDF, EPUB, Tuebl, and Mobi Format. We in general in full scale book reviews by educated individuals to connect with you to locate the best new books. Key Account Management Tools and techniques for achieving profitable key supplier status Peter Cheverton A KoganPage . CONTENTS About the author viii Foreword by Professor Malcolm McDonald ix Preface xi Preface to the sixth edition xii Acknowledgements xiii - Understand what KAM (key account management) is and why it is important- Understand a 5-stage approach to implementing KAM- Know the main roles and respons Key Account Management, som fortsättningsvis i denna studie kommer att gå under benämningen KAM, har under senare år fått ett ökat intresse från såväl akademiker som praktiker inom marknadsföring och försäljning (Al-Husan, Brennan, 2009). Jetzt online bestellen! Heimlieferung oder in Filiale: Key Account Management Tools and Techniques for Achieving Profitable Key Supplier Status von Peter Cheverton | … Global Account Management explains the significant challenges of establishing a global account strategy and guides you through the process of decisions and actions required to manage global accounts successfully. The book provides a thorough, workmanlike template for all businesses with global clients.
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Key account management is one of the most important changes in selling that has enable you to build on the present, to manage the future” (Peter Cheverton ) DIFFERENT? Performance Map. Peter Cheverton. Results. VIEW. OGI EUROPE KFT. 1016 BUDAPEST HEGYALJA ÚT P. Cheverton; Published 2008; Engineering. "Key Account Management" is a highly practical book with a unique yet simple planning methodology for identifying, Jun 26, 2012 PETER CHEVERTON. Key Account Management A complete action kit of tools and techniques for achieving profitable key supplier status.
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0.0 star rating Cheverton, Peter (2012) (på engelska). Key account management: tools and techniques for achieving profitable key supplier status (5. ed.). London: Kogan Utförlig titel: Key account management, [rätt kunder - tryggare framtid], Peter Cheverton ; översatt av Ulla Warodell; Medarbetare: Warodell, Ulla.
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An organization's key Key Account Management by Cheverton, Peter at AbeBooks.co.uk - ISBN 10: 9144059000 - ISBN 13: 9789144059006 - Studentlitteratur AB - 2012. Key Account Management presenterar enkla och effektiva metoder för att. Visa allt inom böcker.
7. 2.2.1 CRM och KAM. 9. 2.3 Key Account Manager. 10. 2.4 Analysmodell. 11.
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Peter Cheverton. 0.0 star rating Cheverton, Peter (2012) (på engelska). Key account management: tools and techniques for achieving profitable key supplier status (5. ed.). London: Kogan Utförlig titel: Key account management, [rätt kunder - tryggare framtid], Peter Cheverton ; översatt av Ulla Warodell; Medarbetare: Warodell, Ulla.
häftad, 2017. Skickas inom 3-6 vardagar. Köp boken Key Account Management av Peter Cheverton (ISBN 9789144112404) hos Adlibris. Fri frakt. Alltid bra priser och snabb leverans. | Adlibris
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Visa allt inom böcker. Ekonomi; Bok; Häftad; Swedish; Peter Cheverton An organization's key accounts are its lifeblood. Key account management focuses on the long-term investment of resources in customers that can offer an Key Account Management. by Cheverton, Peter. Used; paperback. Condition: This book is brand new. ISBN 10: 9144112408; ISBN 13: 9789144112404; Seller.
ISBN 10: 9144112408; ISBN 13: 9789144112404; Seller. Key account management. Av: Peter Cheverton. ISBN: 9789185381005. Sälj denna bok. Nyckelkunder utgör livsluften för alla organisationer och företag. Key Account Management: Tools and Techniques for Achieving Profitable Key Supplier Status (Häftad, 2015) Cheverton, Peter, Häftad, Engelska, 2015-02.
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Key Account Management - Peter Cheverton - Häftad - Bokus
ISBN 10: 9144112408; ISBN 13: 9789144112404; Seller. Key account management. Av: Peter Cheverton. ISBN: 9789185381005. Sälj denna bok.
Key Account Management by Cheverton, Peter - Haugen Bok
ISBN 9780749463519 Key Account Management puts forward a straightforward and effective planning methodology. This fully updated 6th edition of Key Account Management takes a long-term, team-selling strategic view of the whole process, from defining the customer, to managing the relationship and achieving key supplier status. Peter Cheverton is a director of INSIGHT Marketing and People, now established as the leading international training and consultancy firm in Key and Global Account Management implementation. He is also the author of Global Account Management , Key Account Management , Key Marketing Skills , Key Account Management in Financial Services and Understanding Brands , all published by Kogan Page. Läs ”Key Account Management Tools and Techniques for Achieving Profitable Key Supplier Status” av Peter Cheverton på Rakuten Kobo. An organization's key accounts are its lifeblood.
The only KAM books that focuses on implementation rather than theory, it provides tools for use in the real world. This item: Key Account Management: Tools and Techniques for Achieving Profitable Key Supplier Status by Peter Cheverton Paperback $40.49 Only 1 left in stock (more on the way).